Research
Published work on the physical economy.
Essays, maps, and studies on how places, buildings, and markets are changing, and what that means for the businesses that depend on them.
- Essay · Sep 24, 2026The Unread WorldThe internet made companies legible. The ground they operate on is still mostly unread.
- Essay · Sep 16, 2026Reading a Market From AboveWhat aerial imagery shows about a business that no database will tell you.
- Essay · Sep 8, 2026Whitespace Is a Geographic QuestionMost expansion decisions are made in spreadsheets. The answer is usually on a map.