Privacy Policy

This policy explains what information Parlor ("Parlor," "we," "us") collects when you visit parlor.com or engage us for services, how we use it, and the choices you have. It applies to our website and to the client data we process while delivering research and intelligence engagements.

Information you give us directly: your name, email address, company, and any details you share when you book a call, fill out a form, or correspond with us.

Information collected automatically: standard analytics data such as pages visited, referring URLs, device and browser type, and approximate location, collected through cookies and similar technologies.

Client data: when you engage Parlor for services, you may share business data (such as customer lists, location data, property lists, and market data) so we can deliver the research and analysis you have engaged us for. We process this data solely to deliver the agreed services, under the terms of our client agreement.

To respond to inquiries, schedule calls, and communicate about our services.

To deliver, measure, and improve the research and analysis we produce for clients.

To maintain and improve this website, including understanding aggregate traffic patterns.

To meet legal, security, and contractual obligations.

We use a limited set of cookies and analytics tools to understand how visitors use our site. You can control or disable cookies through your browser settings; doing so may affect some site functionality.

We do not sell personal information. We may share information with service providers who help us operate our business and client engagements (such as hosting, analytics, scheduling, and data providers), each bound to protect it appropriately.

We may disclose information if required by law, or to protect the rights, property, or safety of Parlor, our clients, or others.

We use reasonable technical and organizational measures to protect information in our care. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Depending on where you're located, you may have rights to access, correct, delete, or restrict use of your personal information. To make a request, contact us using the details below and we'll respond as required by applicable law.

We retain personal information for as long as needed to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements, after which it is deleted or anonymized.

Our website and services are not directed to children, and we do not knowingly collect personal information from children.

We may update this policy from time to time. Material changes will be reflected by updating the date at the top of this page.

Questions about this policy or how we handle your data can be sent to info@parlorgtm.com. Parlor is based in Austin, TX.